Open Flower Network

Helping women and gender diverse farmers connect, scale and succeed in the specialty cut flower sector.
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information, support, community

What is the open flower network?

Women and gender diverse farmers often face barriers to participation in Canadian agriculture. But in the rapidly growing sector of specialty cut flowers, women and other historically marginalized communities are finding a new field of opportunities. Open Flower Network aims to build on this potential. Over the course of the 2-year program, we’ll be drawing on the collective wisdom of successful flower farmers to provide mentoring, skill-building, and knowledge-sharing opportunities that help new and aspiring flower farmers connect, scale and succeed.

Presentations & events

In-person and online panels, workshops and networking events focused on priorities identified in the sector.

informational resources

A curated repository of resources, crowd-sourced from experienced flower farmers across Canada.

community building

Peer-to-peer support networks that let flower farmers share challenges, questions and solutions.  

research & advocacy

Building knowledge within and beyond the sector by gathering industry data and strengthening its voice. 

Freshly cut

Newest Resources for Flower Farmers

Intro to Cut Flower Pricing

Intro to Cut Flower Pricing

Open Flower Network: Starting up & scalingIntro to Cut Flower pricingUpdated Dec 16, 2025 Updated with 2025 pricing data! Pricing is a crucial aspect of running any successful business. It’s also a tricky one for many flower farmers, who have told us they struggle...

Selling to Flower Shops

Selling to Flower Shops

Open Flower Network: Expanding wholesaleSelling to Flower ShopsDec 15, 2025For many local flower growers, establishing a relationship with a flower shop can be an effective way to expand into wholesale. In this video, Theresa of Garden Party Flower Farm and Hailly of...

Starting a Cut Flower Hub

Starting a Cut Flower Hub

Open Flower Network: Expanding wholesaleStarting a Specialty Cut Flower HubDec 12, 2025Are you interested in setting up a flower hub but don't know where to start? Cut flower cooperatives and collectives allow groups of growers to organize into business-to-business...

bridging the gaps

education & support topics

Resources to help early-stage farmers clarify goals and understand essential elements of running a successful business.

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Knowledge and guidance to help you maximize the season and build a successful farm business

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Information, ideas, and tools to help you promote your business and connect with others, online and offline

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Discover resources and strategies to help you manage stress and find balance–in your work and life.

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Find information and guidance to help you expand your business and find success in the valuable wholesale market.

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Gap Analysis Report

As a starting point for the Open Flower Network, we gathered survey responses from almost 200 Canadian flower farmers at all scales, along with running a series of focus groups. This gap analysis report synthesizes those results to describe the sector as it is today, highlights opportunities, and identifies barriers to growth. The report also outlines the resources and programming the Open Flower Network program will begin developing to bridge these gaps.

read the report

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Financial support was provided under the Sustainable Canadian Agricultural Partnership.